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Conference Day 4

  • Location: Great Salt Lake Shorelands Preserve, 1002 S 3200 W, Layton, UT 84041

    Embark on a serene walk at the Great Salt Lake Shorelands Preserve, where you'll be immersed in the tranquil beauty of one of Utah's most precious natural habitats.

    Register for this free activity use the same link as the conference registration

  • Location: DCC - Registration Desk

    Sponsored by Zartico, Larry H. Miller Company, and Visit Cedar City-Brian Head

  • Location: DCC - Eclipse Expo

    Join us as we honor our Tourism Hall of Fame inductees.

    Award sponsored by Ripe

  • Location: DCC - Eclipse Expo

    Speaker: Natalie Gochnour, Director, Kem C. Gardner Policy Institute; Associate Dean, David Eccles School of Business

  • Location: DCC - Eclipse Expo

    1 in 6 people have a sensory need or disorder, and 1 in 36 children are now diagnosed with autism - learn how to better understand these visitors to ensure your location or destination is welcoming and accessible, as well as the ROI and how to leverage programs and partners so your efforts have a lasting impact. ROI, case studies, survey data and more will be discussed.

    What can you do in your own organizations to cultivate an atmosphere of inclusivity? Enhancing accessibility measures is vital to creating an environment where all people feel welcomed, comfortable and understood. Learn how to better communicate and engage with the community by changing from a reactive process of inclusion to a proactive process through helpful tools, such as training, sensory guides and other accommodations.

    Speaker: Meredith Tekin, President, IBCCES

  • Location: DCC - Stratus

    Sponsored by Effectv - A Comcast Company

    The UTC Networking Lounge is the place to recharge between UTC keynotes and breakout sessions. Take some time to network with your fellow conference goers as well as visit our many conference exhibitors and Made in Utah Marketplace.

11:00 AM - 12:00 PM | Breakout Sessions

  • Location: DCC - Meridian B

    Travelers with mobility disabilities are estimated to spend $58B per year on travel, yet many destinations haven’t undertaken the planning to ensure that their destination is prepared to welcome these visitors. This presentation, centered around a four-category framework for thinking about accessible destination planning, will share learnings from an accessible destination planning project in a coastal community and advice on how to get started in your own community.

    Speaker: Matthew Landkamer, Whereabout

  • Location: DCC - Meridian A-F

    Discover diverse funding opportunities in this breakout session designed to equip you with essential tools and strategies for securing financial support. We’ll dive into some of the intricacies of grant writing, providing insights and resources to help you successfully apply for grants. Additionally, we’ll explore various private business funding options, such as loans and alternative financing, to give you a well-rounded understanding of available resources.

    Whether you’re a public employee, entrepreneur or an advocate for business funding in your community, this session will offer practical tips and strategies to help you access and leverage financial support effectively.

    Speakers: Rachel Creer, UOT (Moderator); Michelda Castro, Governor's Office of Economic Opportunity (Utah Small Business Credit Initiative); James Dixon, Governor's Office of Economic Opportunity; Kevin Blomquist, UOT; Tim Cooley, Governor's Office of Economic Opportunity (Startup State Initiative)

    Sponsored by Granicus

  • Location: DCC - Meridian H-D

    You've learned how to get ChatGPT to plan your weekly meals and respond to emails faster—but now it’s time to learn how to truly transform your organization by fully leveraging the capabilities of Generative AI tools. This session emphasizes understanding how to implement AI-driven transformation to exponentially increase the enterprise value your organization creates. Learn to build AI-enabled governance frameworks, operational strategies, and business processes that boost output without proportionally increasing costs. Perfect for anyone seeking actionable steps to more fully leverage AI, optimize operations, and drive sustainable growth in the modern AI landscape.

    Speaker: Matt Clement, Madden Media

    Sponsored by Storygize

  • Location: DCC - Meridian G-C

    Join the Utah Office of Tourism, the Utah Department of Agriculture, business owners, and dark sky experts to explore the growing interest in transformative visitor experiences. This session will focus on strategies for developing, marketing, and monetizing niche travel opportunities.

    Speakers: Todd Tanner, Utah Office of Tourism (moderator); Adrianna Franco, Utah Department of Agriculture; Chalise Smith, Hee Haw Farms at Oliver's Place; Emily Forbes, Forbes Family Farm; Ryan Andreason, Nightskyscience.com; Wendy Wilson, Antelope Island State Park

  • Location: DCC - Eclipse Expo

  • Location: DCC - Eclipse Expo

    Thank you for supporting the Tourism Works Political Acition Commmittee (PAC) with your generous bids.

    Collection of items can completed in the registration desk. Final bidding awards can be found online here.

    Sponsored by Utah Tourism Industry Association

  • Location: DCC - Eclipse Expo

    Win a Ski Utah Yeti Pass! Open to all attendees who visit UTC Exhibitors and complete the Bandwango Exhibitor Pass.

    Must be in attendance at time of drawing to win!

    Sponsored by Bandwango

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September 26

Conference Day 3